Air New Zealand rebrands Airpoints as Koru, unveils ...
Air New Zealand will rebrand Airpoints as Koru, with refreshed tiers and a new Koru Black level offering extra perks for ultra-frequent flyers.
nzbusinesstraveller.co.nzAir New Zealand has rolled out a major loyalty program refresh, rebranding Airpoints as Koru with new tier structures and the introduction of a top tier called Koru Black. The changes are slated to take effect from April 2026, with additional lounge upgrades and broader recognition for high-frequency travelers. For the latest official details, Air New Zealand’s communications emphasize a more Kiwi identity and a streamlined member journey.
Key points from recent announcements:
- Transition: Airpoints becomes Koru from April 2026, marking a new era of loyalty [Air New Zealand press materials and industry coverage].
- New tiers: Introduction of Koru Black, alongside revised mid-tier levels, designed to reward high-frequency domestic, trans-Tasman, and long-haul flyers [industry reporting and press releases].
- Lounges: Plans for flagship Koru Lounges at Auckland International Airport, with upgraded spaces and a dedicated Elite area as part of the broader loyalty refresh [Air New Zealand newsroom coverage].
- Messaging: The program refresh is framed around care, connection, and renewal with a distinctly Kiwi identity [Air New Zealand communications and media coverage].
Illustration of impact (example scenario):
- A frequent flyer moving from Airpoints Elite to Koru Black would gain enhanced upgrade opportunities, priority services, and additional privileges tied to higher status thresholds under the new structure.
Cited sources:
- Air New Zealand press coverage detailing the Koru rollout and lounge plans [Air New Zealand newsroom and related industry coverage].[4][9]
- Industry and financial media summarizing the transition from Airpoints to Koru and the introduction of Koru Black with new earning thresholds.[1][3][5][6]